Amazon Expands Seller Support with New Features Bonuses

Amazon Expands Seller Support with New Features Bonuses

Amazon is testing a product detail page optimization initiative, combined with a Brand Referral Bonus, to encourage sellers to improve their pages and drive external traffic. This aims to increase sales and reduce referral fees. By optimizing product listings and promoting them off-Amazon, sellers can potentially earn a bonus on sales generated through their attribution links. This program incentivizes sellers to actively promote their products and improve their overall marketing strategy, ultimately benefiting both the seller and Amazon.

12/30/2025 Logistics Industry Insights
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Amazon Introduces Video Ads to Boost Seller Engagement

Amazon Introduces Video Ads to Boost Seller Engagement

Amazon has upgraded its Display Ads video advertising feature, providing sellers with a new way to drive off-Amazon traffic and enhance brand exposure. By dynamically showcasing products, combined with precise targeting and bidding optimization strategies, it helps sellers increase sales and brand influence in a competitive market. This upgrade allows for more engaging product demonstrations and improved campaign performance, ultimately assisting sellers in standing out and achieving their advertising goals outside of the Amazon marketplace.

12/30/2025 Logistics Industry Insights
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Amazon UK Expands Ecommerce Opportunities for European Sellers

Amazon UK Expands Ecommerce Opportunities for European Sellers

This article provides a comprehensive guide to opening a store on Amazon UK, covering sales plan selection, cost structure, international payments, logistics solutions, and key success factors. It aims to help sellers gain a deep understanding of how to start their e-commerce journey on Amazon UK and successfully expand into the European market. The guide offers practical advice and insights to navigate the complexities of selling on Amazon UK and achieve business growth in the competitive European e-commerce landscape.

12/29/2025 Logistics Encyclopedia
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Guide to Optimizing Amazon Seller Support and Account Management

Guide to Optimizing Amazon Seller Support and Account Management

This article provides a comprehensive analysis of the Amazon Seller Support system, offering detailed contact information, problem-solving strategies, and efficient usage techniques. It aims to help sellers resolve operational challenges, improve efficiency, and reduce risks, ultimately leading to sales growth on the Amazon platform. The guide covers various support channels, common issues, and best practices for navigating the system effectively, empowering sellers to optimize their business and achieve success in the competitive Amazon marketplace.

12/30/2025 Logistics Encyclopedia
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Amazon Japan Offers Sellers Double Points to Drive Sales

Amazon Japan Offers Sellers Double Points to Drive Sales

Amazon Japan is launching a Double Points Week promotion, offering sellers an opportunity to boost product visibility and sales. Sellers must ensure at least 80% of their products are purchasable and offer at least 1% in points by February 16th. During the event, Amazon will match the points offered by sellers to buyers. Sellers should register promptly and optimize product listings to maximize the benefits of the promotion. This is a great chance to increase sales and attract more customers on Amazon Japan.

12/30/2025 Logistics Industry Insights
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Amazon Sellers in Shenzhen Achieve 61 Ad ROI

Amazon Sellers in Shenzhen Achieve 61 Ad ROI

This article analyzes how Zeitgeist, a large Shenzhen-based seller, achieves high returns through Amazon Advertising amidst rising ad costs. It delves into the differences between Amazon Advertising and other channels, and proposes strategies to address challenges such as European and American inflation, fragmented attention, traffic dispersion, and time fragmentation. These strategies include refined operations, creating high-quality ad content, building a comprehensive omnichannel data analysis system, and achieving all-round brand exposure. The focus is on optimizing Amazon advertising for profitability in a competitive environment.

12/30/2025 Logistics Industry Insights
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Amazon Sellers Guide Key Strategies for Product Selection

Amazon Sellers Guide Key Strategies for Product Selection

This article provides an in-depth analysis of Amazon product selection strategies, covering fundamental principles, data analysis, pitfalls to avoid, and sources of inspiration. It offers comprehensive guidance on identifying potential products and analyzes the success of private labels through real-world case studies. The aim is to help you create bestsellers and capitalize on the Amazon marketplace. It delves into various aspects of product research and validation, providing actionable insights for building a profitable Amazon business.

12/29/2025 Logistics Encyclopedia
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Amazon Sellers Advised to Leverage Customer Feedback for Performance

Amazon Sellers Advised to Leverage Customer Feedback for Performance

Amazon sellers can proactively monitor and respond to feedback in "Voice of the Customer" to identify issues in products and operations and take corrective actions, reducing the risk of performance deterioration. Emphasize documenting improvement measures through "Take Action" to demonstrate a proactive approach to problem-solving to Amazon, which helps maintain good seller performance. By actively addressing customer concerns and showcasing improvements, sellers can safeguard their account health and improve overall customer satisfaction on the Amazon platform.

12/30/2025 Logistics Industry Insights
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Amazon Brand Registry Glitch Disrupts Thousands of Sellers

Amazon Brand Registry Glitch Disrupts Thousands of Sellers

Amazon recently experienced a system failure that mistakenly removed brand permissions from over 8,000 sellers, causing widespread concern. Amazon has publicly apologized and is actively working to restore brand access. This incident highlights the importance of Amazon brand management and the necessity for sellers to operate in compliance. Brand abuse will face severe penalties. Sellers should strengthen brand and account management and adapt to platform rules to avoid issues and maintain a healthy presence on the marketplace. Continuous monitoring and proactive measures are crucial.

12/29/2025 Logistics Industry Insights
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Amazon Brand Registry Boosts Sales by Protecting Brands

Amazon Brand Registry Boosts Sales by Protecting Brands

Amazon Brand Registry is crucial for protecting your brand, boosting sales, and improving customer experience. It offers six key advantages: product listing protection, sales growth, data analytics, A+ content, enhanced shopping experience, and VIP support. By registering your brand, you can stand out in the Amazon marketplace. It safeguards your brand from infringement, provides access to powerful tools for managing your brand presence, and allows you to create engaging product pages with enhanced content. Leverage Brand Registry to build a strong and trusted brand on Amazon.

12/29/2025 Logistics Encyclopedia
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